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Tuesday, October 4, 2011

iAnticipation


I think it's official...both Mike and I have turned into those crazy Apple people.  Well, not crazy, but we've definitely jumped on the anticipation bandwagon with regard to any new, up and coming, Apple product launches.  In particular, we've been awaiting the release of the iPhone 5 which *hopefully* will be announced today! After all, we resisted the urge to purchase the iPhone 4 when it came out last year, specifically saying that we'd just wait for the 5...as if we really need to drop a couple hundred dollars on a new phone.

Apple has no doubt become the king of marketing and pre-product hype, generating huge buzz and demand for their new products before the products are even announced.  I'm no marketing guru, but somebody over there knows what they're doing.  I mean, seriously, look at the announcement invitation they sent out last week.  And so the waiting continues...until 1000 PDT, that is (1300 EDT for us folks on the East coast).  Happy Tuesday everyone :)




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